Trade shows are an essential ingredient of many event manager yearly agendas. When attending a trade show, it is pretty visible to visitors who is prepared and who isn’t. Some booths are full of energy, while others struggle to attract attendees.
In the Trade Show Marketing Kit, you’ll find everything you need to develop a strong trade show marketing strategy, capture more leads, and ultimately make more sales.
✓ PLANNING: LOOK BEFORE YOU LEAP
✓ PRE-EVENT PROMOTION: OUTSMART YOUR COMPETITION BY STARTING EARLY
✓ AT THE SHOW: BE THE CYNOSURE OF ALL EYES
✓ CAPTURING LEADS: MAKE NO MISTAKES
✓ FOLLOW UP MARKETING: YOU ARE NOT DONE YET
✓ EVALUATING THE PERFORMANCE: COUNT YOUR EGGS AFTER THEY HATCH