Your 2026 Guide to U.S. Shooting and Hunting Trade Shows

Your 2026 Guide to U.S. Shooting and Hunting Trade Shows

For firearm and outdoor manufacturers, the show floor is where business plans turn into purchase orders. It’s where product lines are evaluated, distribution contracts negotiated, and dealer incentives finalized. Every conversation is backed by data — sell-through rates, compliance records, and velocity reports. This is a results-driven environment where performance, not promotion, defines success.

The U.S. shooting and hunting industry continues to expand its footprint — generating over $91.7 billion in annual economic output and supporting nearly 383,000 jobs. Behind those numbers is a trade network that depends heavily on face-to-face business. Trade show exhibits remain the most effective channel for brand visibility in this market.

The modern shooting and hunting show is also more technical. Exhibitors use digital spec displays, trigger-pull demo rigs, and ballistic simulators to enhance buyer experience. Safety compliance, ATF handling protocols, and controlled display zones remain non-negotiable. In this industry, precision isn’t a theme — it’s the operating standard that drives long-term brand equity.

Jump to Section

1. ATA Show

2. SHOT Show

3. Antique Arms Show

4. Worldwide Hunting Expo and Convention

5. DSC Convention & Sporting Expo

6. Great American Outdoor Show

7. SCI Convention

8. ATA (Archery Trade) Show

9. Open Season Sportsman’s Expo

10. NRA Annual Meetings & Exhibits

11. BLADE Show

 

1. ATA Show

When: January 06 – 11, 2026
Where: Indianapolis, Indiana

About The Trade Show:

The ATA Show is the largest annual gathering for the archery and bowhunting industry, bringing together manufacturers, retailers, and professionals from across North America. This six-day event serves as the central hub for product launches, dealer meetings, and industry collaboration that shape the upcoming season.
Beyond the show floor, attendees gain access to the ATA Learning Center, on-demand education programs, and a comprehensive Resource Library for members. With a focus on advocacy, growth, and community, the ATA Show continues to strengthen connections within the archery industry and set the standard for innovation, education, and business development in 2026.

When: January 20 – 23, 2026
Where: Las Vegas

About The Trade Show:

The ATA Show is the largest annual gathering for the archery and bowhunting industry, bringing together manufacturers, retailers, and professionals from across North America. This six-day event serves as the central hub for product launches, dealer meetings, and industry collaboration that shape the upcoming season.
Beyond the show floor, attendees gain access to the ATA Learning Center, on-demand education programs, and a comprehensive Resource Library for members. With a focus on advocacy, growth, and community, the ATA Show continues to strengthen connections within the archery industry and set the standard for innovation, education, and business development in 2026.

 

3. Antique Arms Show

When: January 23 – 24, 2026
Where: Westgate Resort & Casino, Las Vegas

About The Trade Show:

The Antique Arms Show is a premier event for collectors, dealers, and enthusiasts of antique firearms, edged weapons, and militaria. Held at the Westgate Resort & Casino in Las Vegas, the show offers a curated marketplace where history and craftsmanship meet.
Attendees can explore an extensive range of antique and collectible arms, rare artifacts, and period accessories from respected exhibitors nationwide. With opportunities for appraisal, trade, and education, the 2026 Antique Arms Show provides a unique setting for connecting with experts and preserving the legacy of fine arms collecting.

 

4. Worldwide Hunting Expo and Convention

When: January 23 – 25, 2026
Where: Woodlands, Texas

About The Trade Show:

The Worldwide Hunting Expo and Convention brings together top outfitters, guides, and outdoor brands from across the globe for three days of networking, education, and conservation-focused collaboration. Hosted in The Woodlands, it serves as a key marketplace for booking hunts, discovering new gear, and strengthening partnerships across the hunting community.

Attendees can explore a curated lineup of international exhibitors, exclusive seminars, and member events that celebrate the heritage and future of hunting. The 2026 edition promises a dynamic environment where professionals connect, share expertise, and support the industry’s continued growth and sustainability.

 

5. DSC Convention & Sporting Expo

When: February 06 – 08, 2026
Where: Atlanta, GA

About The Trade Show:

The DSC Convention & Sporting Expo is one of the premier gatherings for hunters, outfitters, and outdoor enthusiasts worldwide. Hosted at the Georgia World Congress Center in Atlanta, the 2026 event will feature leading exhibitors showcasing hunting gear, conservation initiatives, and international outfitting opportunities.
Attendees can explore an expansive exhibit hall filled with top-tier brands, attend auctions that support global wildlife conservation, and connect with professionals committed to ethical hunting and sustainable outdoor practices. The DSC Convention & Sporting Expo remains a cornerstone event for those who value adventure, conservation, and the future of responsible hunting.

 

6. Great American Outdoor Show

When: February 07 – 15, 2026
Where: Harrisburg, PA

About The Trade Show:

The Great American Outdoor Show is the world’s largest event celebrating hunting, fishing, and outdoor traditions. The show will span for nine days at the Pennsylvania Farm Show Complex. It brings together over 1,000 exhibitors across 650,000 square feet of exhibit space, featuring everything from firearms and archery equipment to fishing boats, RVs, and outdoor art.

Each year, the show blends education, entertainment, and commerce through seminars, live demonstrations, and competitions that draw outdoor enthusiasts from across the nation. The 2026 edition also marks the return of the 11th Annual NRA Country Concert, adding to the show’s dynamic lineup of events. For hunters, anglers, and families who live the outdoor lifestyle, the Great American Outdoor Show remains the ultimate destination.

 

7. SCI Convention

When: February 18 – 21, 2026
Where: Nashville, Tennessee

About The Trade Show:

The SCI Convention, hosted by Safari Club International, is the world’s premier gathering dedicated to the freedom to hunt and global wildlife conservation. Held in Nashville, the 2026 event unites outfitters, conservationists, and hunters from around the world to celebrate ethical hunting and sustainable-use principles.

Attendees will engage directly with leading brands, conservation experts, and SCI’s extensive global network. It is representing nearly 150 chapters advocating for hunting rights worldwide. The SCI Convention continues to lead the industry’s efforts to protect hunting traditions and support responsible wildlife management for future generations.

 

8. ATA (Archery Trade) Show

When: January 07 – 08, 2026
Where: Indianapolis

About The Trade Show:

The ATA Show 2026, taking place January 7 to 8 th at the Indiana Convention Center in Indianapolis, is the premier launchpad for serious growth in the archery and bowhunting industry. With more than 500 exhibitors and over 9,000 qualified attendees, this show connects your brand directly with the retailers and decision-makers who matter. Tools like the Super Deal Gift Card and Big Buck Tags coupon book are designed to drive immediate orders and on-site sales. The New Product Launch Showcase and Featured Products Area maximize visibility, making sure your innovations don’t just get seen, they get traction. Daily educational sessions through Morning Seminars and Coffee Talks add depth, offering insights that sharpen your strategy. The Exhibitor Dashboard makes it easy to manage logistics, track deals, and take advantage of every opportunity. For brands that want more than exposure, real sales, real growth, and real industry leadership, the ATA Show is built to deliver.

 

PepperBall 30×30 Trade Show Booth Rental AT Shot Show 2025, Las Vegas, NV30×30 Trade Show Booth Rental AT Shot Show 2025, Las Vegas, NV

 

9. Open Season Sportsman’s Expo

When: March 20 – 22, 2026
Where: Columbus, Ohio

About The Trade Show:

The Open Season Sportsman’s Expo Presented by Progressive & Can-Am is one of the nation’s premier events for outdoor enthusiasts and hunters. Returning to Columbus in 2026, the expo connects passionate sportsmen with top brands, outfitters, and experts showcasing the newest hunting gear, technology, and outdoor innovations.

Attendees can explore interactive attractions including an Archery Range, Field-to-Fork cooking demos, and expert-led educational seminars. The show also features world-class whitetail displays and hands-on product experiences designed for the entire family. Blending education, entertainment, and community, the Open Season Sportsman’s Expo continues to celebrate the outdoor lifestyle and the people who live it year-round.

 

10. NRA Annual Meetings & Exhibits

When: April 16 – 19, 2026
Where: Houston, TX

About The Trade Show:

Join fellow Second Amendment supporters at the 155th NRA Annual Meetings & Exhibits in Houston, Texas. This landmark event brings together tens of thousands of firearm enthusiasts, industry leaders, and manufacturers for a weekend celebrating freedom, innovation, and community.
Spanning over 14 acres of exhibit space, the show floor will feature the latest firearms, ammunition, optics, and outdoor gear from top brands across the industry. Alongside the exhibits, attendees can enjoy special events, live entertainment, and family-friendly activities. The 2026 NRA Annual Meetings & Exhibits promises an unforgettable experience at the heart of America’s shooting and outdoor heritage.

 

11. BLADE Show

When: June 05 – 07, 2026
Where: Atlanta, GA

About The Trade Show:

The BLADE Show is the world’s largest knife event, bringing together more than 900 exhibitors and tens of thousands of knife enthusiasts from around the globe. Hosted in Atlanta, it’s where legendary makers, ABS Master Smiths, and Cutlery Hall-of-Famers gather to showcase the finest in blades, knives, swords, and outdoor gear.
Attendees can explore an unmatched selection of custom and production knives, discover new materials and equipment, and take part in BLADE University classes and live demonstrations — including the Blade Sports World Championship Cutting Competition. With nightly networking in the Blade Show Pit and appearances by industry icons, influencers, and self-defense experts, the 2026 BLADE Show remains the ultimate destination for anyone passionate about the knife-making craft and community.

 

Conclusion

The 2026 trade show season reflects a mature industry adapting to new technology, materials, and market behavior. Manufacturers are integrating smarter production, leaner supply chains, and enhanced digital tracking. Retailers want efficiency and accountability at every level.
That’s where execution separates strong brands from the rest. At Exponents, we understand what it takes to perform on this circuit. We design trade show booth rentals that meet FFL requirements, simplify logistics, and showcase hardware safely. Every element from locking racks to lighting setups — is planned with the same precision the industry demands. In a market built on accuracy, reliability, and trust – we help exhibitors deliver all three.