Exponents – Blogs
3D Visuals That Redefine Visitor Engagement
Striking a conversation with visitors, as they flow in and out of different trade show rental booths at a marketing event is a two-fold challenge. First, sales persons representing the […]
How Tablets Are Changing Lead Management at Trade Shows
Less is more. The trade show industry vertical is abuzz with new handy technological devices that are redefining workflow, streamlining data collection and retrieval for lead management and easing intra-team […]
How to Make a Small Trade Show Booth Deliver Bigger Results
In any event show, the size of the booth is not as big a concern as it is made out to be. Despite everybody wanting to set up a large […]
Mastering Trade Show Lead Follow-Up: The Must-Knows!
What makes a trade show a success? Lead generation. As a business that has invested thousands on exhibit rentals and convention display, leads are a measure for ROI. Trade shows […]
Use Virtual Reality to Uplift Visitor Experiences
Getting visitors to remember brand content that they have been exposed to at a trade show is an enormous challenge. First, the human mind is engineered to wander and not […]