We have weaved stories of multiple brands over the years but some alliances are remembered more than the others. One such experience was working an exceptional booth design for Firmenich, a leading fragrance and flavors company located in Switzerland. It is the largest private company in its niche, serving the community for about 120 years now. Firmenich is a family owned business that has strengthened its mark around the globe with its dedication and brilliance.

 mountainChallenges:

 

The company contacted us from France with specific requirements. They wanted our team to produce a design compliant with their brand’s image for the World Perfumery Congress 2016, Miami.  Being one of the most esteemed in their industry, they asked for a classic and elegant exhibit design. They were looking for a design that would reflect their world-class products and would do justice to their 120 year old legacy.

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Solution:

 

We were well aware of the company’s brand image and our creative team sat together to produce a unique theme. We produced an exhibit that had enough branding opportunities and yet did not lose out on a plush appeal. The white luxury seating, the premium rug flooring and the dim lights created a warm and comfortable ambiance at the booth. The graphics proved magnetic. Company’s history and legacy was communicated through beautiful danglings and full-size graphical walls. The ample space available allowed the creation of a spacious seating area that facilitated a whole-new level of customer interaction.

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 Results:

 

With our hard work paying off really well, Firmenich exhibit design delivered the expected results. The company’s concept of sustainability reflected in the overall design. They managed to garner a huge number of excited visitors who appreciated the booth ambience and also emerged as quality leads for the company.

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